HYDERABAD: As Indian cinema expands its global footprint, Bulgaria is rapidly positioning itself as Europe’s premier production hub for Indian filmmakers. Driven by competitive economics, world-class infrastructure, and lucrative financial incentives, the Balkan nation is officially issuing an open invitation to Indian producers looking for scale, efficiency, and cinematic variety. At the helm of this initiative is Todor Lazarov "Juji", Founder of TL Production and the Line Producer behind the acclaimed Bulgarian schedule of S.S. Rajamouli’s global blockbuster RRR. Leveraging his experience with high-budget Indian cinema, Juji is driving efforts to establish Bulgaria as a permanent European gateway for Indian studios. "Bulgaria is not just a backdrop; it is a full-scale production partner," says Juji. "We offer Indian filmmakers a seamless end-to-end ecosystem—from development through post-production. Our goal is to make shooting in Europe more accessible, cost-effective, and logistically streamlined for Indian producers." The Bulgarian Edge: End-to-End Production Infrastructure Beyond its scenic appeal, Bulgaria boasts a fully integrated filmmaking ecosystem designed to handle everything from intimate indie projects to massive action blockbusters. Key financial and operational highlights for Indian producers: 25% Cash Rebate: On all eligible production expenditures incurred within the country. Low Fiscal Overhead: Access to one of Europe’s lowest corporate tax environments. Turnkey Facilities: State-of-the-art studios, sound stages, and cutting-edge VFX, CGI, and post-production suites. Battle-Tested Talent: Seasoned, English-speaking international crews with decades of experience on major Hollywood productions. Dense Location Diversity: Ancient Roman ruins, medieval castles, snow-capped peaks, Black Sea beaches, and modern urban cityscapes—all within short transit radii. Deepening Indo-Bulgarian Cinematic Ties Juji’s involvement with Indian cinema goes beyond line production; it is creative and collaborative. Building on his experience with RRR, Juji has co-founded Tod Ash Chapterhouse, an India-based production house, alongside filmmaker Ashish Ganeshan. The pair is currently pre-production bound on an ambitious Indo-Bulgarian superhero film, which will shoot a substantial portion of its schedule in Bulgaria. "My filmmaking career started in Bulgaria, but my creative heart belongs to India," Juji adds. "Co-directing this superhero film with Ashish Ganeshan reflects our shared conviction that great stories transcend national boundaries. I consider myself an Indian filmmaker operating out of Europe, and I am thrilled to collaborate with India's phenomenal talent." A Seamless Gateway to European Film Markets Through TL Production, Juji provides comprehensive line production services—managing location scouting, permits, crew sourcing, tax incentive compliance, and local logistics. As Indian producers look beyond traditional, high-cost overseas destinations, Bulgaria emerges as a compelling alternative—offering top-tier European production values at highly competitive operational costs.